newsletters

Are big firm CPAs “insecure overachievers”?

Are big firm CPAs “insecure overachievers”?

Laura Empson argues that professional services firms (looking at you, public accounting) deliberately recruit overachievers, then exploit their insecurity; new tax rules are speeding up automation; Thomson Reuters catches up... to the Xero and QBO of ten years ago; a terrible client experience caused by hourly billing; and more

My Secrets for Writing an Effective Email Newsletter

My Secrets for Writing an Effective Email Newsletter

After putting together 70+ issues of Cloud Accounting Weekly, I’m sharing how I do it; the case for the five-hour workday; big data, open banking, and the close process; 2018 predictions for cloud integrators; Amazon Go opens in Seattle; how automation will change work, purpose, and meaning; Burger King explains Net Neutrality; Kashoo gets into bookkeeping services; and more

The Art of the Newsletter for Lead Generation

The Art of the Newsletter for Lead Generation

How to write your own email newsletter in a minimum amount of time, Practice Ignition integrates with Zapier, the best password managers, managing the Millennial accountant, what the Net Neutrality repeal means for us, the SEC is cracking down on ICOs, and more