
When AI efficiency backfires: PwCās clients demand discounts
PwC bragged about using AI to work faster and eliminate billable hours. Then clients started asking for discounts.

How to Promote your Xero Practice Online
Check out the recording of this webinar I did with Matt Wilkinson from Bizink. In the video we share some of the top techniques HPC and leading Xero accounting firms use to promote themselves online.