3 Fundamentals of Value Pricing for Getting a Better Price

3 Fundamentals of Value Pricing for Getting a Better Price

Mark Wickersham’s rules for successful value pricing:

  1. You must have a face-to-face pricing conversation with your client
  2. You must offer certainty and choice
  3. You must offer a menu of options

Read the full story on the Accountex Report.

4 Myths about Millennial Business Owners and Their Accounting Firm Preferences

4 Myths about Millennial Business Owners and Their Accounting Firm Preferences

This survey by Bill.com shows that being tech savvy is not optional if you want to attract Millennial customers: Eighty-two percent require paperless accounting services. And more than half also consume bookkeeping services in addition to tax, an increase of almost 25% versus boomers.

Cloud Accounting Weekly #46

Cloud Accounting Weekly #46

AICPA creates accelerator for accounting startups, Kevin O'Leary says CPAs can't be replaced, 4 myths about Millennial business owners and their accounting firm preferences, 3 fundamentals of value pricing, 10 jobs artificial intelligence will replace, 12 automation tools to scale your business, and more

Cloud Accounting Weekly #45

Cloud Accounting Weekly #45

Why remote work can't be stopped, National Australia Bank invests in Wave Accounting, AvidXchange raises $300 million to help eliminate paper checks, what Millennial-led businesses want from accounting firms, how to charge existing clients more, how to move to fixed fees, how to be a great boss, and more

Cloud Accounting Weekly #44

Cloud Accounting Weekly #44

Why automation isn't killing jobs (yet), cloud accounting firms add 5x more clients, the best telepresence robot, a free employee handbook, Expensify surpasses 35k global customers, and more

Cloud Accounting Weekly #43

Cloud Accounting Weekly #43

QuickBooks Online surpasses 2 million customers, how (and why) to measure client satisfaction with NPS, building a growth roadmap for your firm, when India's cash disappeared, reaching clarity on remote work policies, Xero chooses Expensify, Practice Ignition raises $5M, and more

Cloud Accounting Weekly #42

Cloud Accounting Weekly #42

IBM ends remote work program, what business owners want in an accountant, the power of face-to-face communications, best QuickBooks apps, and more

Cloud Accounting Weekly #41

Cloud Accounting Weekly #41

How FreshBooks successfully replatformed, the biggest threat to the CPA profession, keys to starting a bookkeeping practice, QuickBooks hacks, Xero partners with Capital One, and more

Cloud Accounting Weekly #40

Cloud Accounting Weekly #40

Xero partners with WeWork, how to run remote meetings, making it harder for prospects to become clients, EY launches blockchain initiative, and more